Wednesday, July 31, 2019

Research Paper About Facebook

Facebook is the most popular social networking site in several English-speaking countries, including Canada, the United Kingdom, and the United States. And it was launched in February 2004 that is operated and privately owned by Facebook, Inc. Facebook is a popular free social networking website that allows registered users to create profiles, upload photos and video, send messages and keep in touch with friends, family and colleagues.As of July 2010  Facebook has more than 500 million active users. Users may create a personal profile, add other users as friends and exchange messages, including automatic notifications when they update their profile. Additionally, users may join common interest user groups, organized by workplace, school, or college, or other characteristics. The name of the service stems from the  colloquial name for the book  given to students at the start of the academic year by university administrations in the US with the intention of helping students to ge t to know each other better.Facebook allows anyone who declares them to be at least 13 years old to become a registered user of the website. Facebook was founded by  Mark Zuckerberg  with his college roommates and fellow computer science students  Eduardo Saverin,  Dustin Moskovitz  and  Chris Hughes. The website's membership was initially limited by the founders to  Harvard  students, but was expanded to other colleges in the  Boston  area, the  Ivy League, and  Stanford University. It gradually added support for students at various other universities before opening to high school students, and, finally, to anyone aged 13 and over. A January 2009  Compete. om  study ranked Facebook as the most used  social network  by worldwide monthly active users, followed byMySpace. [9]  Entertainment Weekly  put it on its end-of-the-decade â€Å"best-of† list, saying, â€Å"How on earth did we stalk our exes, remember our co-workers' birthdays, bug ou r friends, and play a rousing game of Scrabulous before Facebook? â€Å"[10]  Quantcast estimates Facebook has 135. 1 million monthly unique U. S. visitors. [11] C. Significance of Facebook Sometimes it is taking a while to get an understanding of the importance of something that is as much in the hype as Facebook is currently in 2007.With its recent positioning as an application platform Facebook has in our view become a unique challenger to established players in the field of Personal Information Infrastructure like Microsoft and Google. We are going to explain this in a way that hopefully also those can get at least the concept behind it who had so far (maybe even after they done a quick inspection of Facebook and some other â€Å"social networks† themselves) a difficult time in understanding the significance of Facebook contribution to application platforms in general. Applications are the building blocks of everyone’s Personal Information Infrastructure.Every a pplication is one block and provides users with a specific, bundled set of features. Sometimes applications (â€Å"integrated applications†) as we know them are sharing important pieces of personally maintained information like Contacts, sometimes they do not. Facebook application; a user is running to access the Facebook Contacts of this user. More importantly: Whenever the user does something of significance inside any Facebook application the platform itself will inform automatically his Contacts about it; Example: Your friend Paul just uploaded a new photo to his album!Your personal Facebook experience is depending on the number and level of activity of your Facebook Contacts. If there is no one on Facebook you know then the value of Facebook will be little or zero for you; but the more of your Contacts are using Facebook applications actively the more value in terms of â€Å"Getting to know about what they do† You will get out of Facebook (classical case of the â €Å"Network Effect†: the more people using a network the higher is the value for the individual user).These messages that the platform is continuously distributing to the Contacts of a user are one of the core features of the application platform Facebook: With this basic mechanism Facebook is allowing that Facebook users by just using their Facebook applications are staying automatically in contact with their Facebook Contacts. One standard argument against the overall value of Facebook is that staying in such an online and direct way in touch is something that is interesting only for â€Å"the younger generation†. That is maybe true or not. But there is another aspect.If you are for example a senior developer and you are not interested in staying in contact with your Contacts automatically then maybe you are interested in the potential business opportunity: Facebook is not only encouraging developers to create their own applications that will run inside Facebook (on top of the platform). The Facebook platform has also build in a simple but effective mechanism to promote the usage of your newly created application: All Contacts of any new user of your Facebook application will get (in exactly the same way as already described) a notification that these users just started to use your application.This form of directly â€Å"build in application promotion/marketing† for your application can deliver high numbers of users to any application so fast that probably most application providers will be challenged to handle the demand (please see for details this excellent article from Marc Andreessen ). Example : I find it fascinating how important Facebook has become in todays society. Below are 2 examples of how ridiculous it is: A. A friend of mine, and his gf broke up. A month or so later I saw that his FB profile read â€Å"In a relationship† so I called him.He and his gf got back together and it was very important to her that he change his status to that. I thought it was trivial but it was a huuuge deal to her. B. Last night I get a call from a friend who has been having marital problems. he called to tell me he thinks his marraige is over. We go over the whole story and I tell him to wait and see if she calms down. He says he knows it's over because she de-friended him on facebook. Am I the only one who is so surprised at how important FB has become to people in their personal lives? D.Development of Facebook Mark Zuckerberg wrote Facemash, the predecessor to Facebook, on October 28, 2003, while attending Harvard as a sophomore. The site represented a Harvard University version of Hot or Not, and according to The Harvard Crimson, Facemash â€Å"used photos compiled from the online Facebook of nine Houses, placing two next to each other at a time and asking users to choose the ‘hotter' person†. To accomplish this, Zuckerberg hacked into the protected areas of Harvard's computer network, and copied th e houses' private dormitory ID images.Harvard at that time did not have a student directory with photos and basic information, and Facemash attracted 450 visitors and 22,000 photo-views in its first four hours online. That the initial site mirrored people's physical community with their real identities represented the key aspects of what later became Facebook. The site was quickly forwarded to several campus group list-servers, but was shut down a few days later by the Harvard administration. Zuckerberg was charged by the administration with breach of security, violating copyrights, and violating individual privacy, and faced expulsion.Ultimately, however, the charges were dropped. Zuckerberg expanded on this initial project that semester by creating a social study tool ahead of an art history final, by uploading 500 Augustan images to a website, with one image per page along with a comment section. He opened the site up to his classmates, and people started sharing their notes. The following semester, Zuckerberg began writing code for a new website in January 2004. He was inspired, he said, by an editorial in The Harvard Crimson about the Facemash incident.On February 4, 2004, Zuckerberg launched â€Å"The Facebook†, originally located at thefacebook. com. Just six days after the site launched, three Harvard seniors, Cameron Winklevoss, Tyler Winklevoss, and Divya Narendra, accused Zuckerberg of intentionally misleading them into believing he would help them build a social network called HarvardConnection. com, while he was instead using their ideas to build a competing product. The three complained to the Harvard Crimson, and the newspaper began an investigation. The three later filed a lawsuit against Zuckerberg, subsequently settling.Membership was initially restricted to students of Harvard College, and within the first month, more than half the undergraduate population at Harvard was registered on the service. Eduardo Saverin (business aspects), D ustin Moskovitz (programmer), Andrew McCollum (graphic artist), and Chris Hughes soon joined Zuckerberg to help promote the website. In March 2004, Facebook expanded to Stanford, Columbia, and Yale. This expansion continued when it opened as well to all other Ivy League schools and Boston University, New York University, MIT, and gradually most universities in Canada and the United States. Total active users  (in millions)|Date| Users| Days later| Monthly growth| August 26, 2008| 100| 1,665| 178. 38%| April 8, 2009| 200| 225| 13. 33%| September 15, 2009| 300| 150| 10%| February 5, 2010| 400| 143| 6. 99%| July 21, 2010| 500| 166| 4. 52%| —| 600| 143 (ongoing)| —| Facebook  incorporated  in the summer of 2004, and the entrepreneur  Sean Parker, who had been informally advising Zuckerberg, became the company's president. [  In June 2004, Facebook moved its base of operations to  Palo Alto, California. It received its first investment later that month from  P ayPal  co-founder  Peter Thiel. The company dropped  from its name after purchasing the  domain name  facebook. om in 2005 for $200,000. Facebook launched a high school version in September 2005, which Zuckerberg called the next logical step. At that time, high school networks required an invitation to join. Facebook later expanded membership eligibility to employees of several companies, including  Apple Inc. and  Microsoft. Facebook was then opened on September 26, 2006, to every one of ages 13 and older with a valid  email address. On October 24, 2007, Microsoft announced that it had purchased a 1. 6% share of Facebook for $240 million, giving Facebook a total implied value of around $15 billion.Microsoft's purchase included rights to place international ads on Facebook. In October 2008, Facebook announced that it would set up its international headquarters in Dublin,  Ireland. In September 2009, Facebook said that it had turned cash flow positive for the first time. [  In November 2010, based on Second Market Inc. , an exchange for share of privately held companies, Facebook value was $41 billion (surpassing EBay's slightly), and it became the third-largest US Web Company after Google and Amazon. Traffic to Facebook increased steadily after 2009. More people visited Facebook than Google for the week ending March 13, 2010.Facebook also became the top social network across eight individual markets in Asia—the Philippines, Australia, Indonesia, Malaysia, Singapore, New Zealand, Hong Kong and Vietnam, while other brands commanded the top positions in certain markets, including Google-owned Orkut in India, Mixi. jp in Japan, CyWorld in South Korea, and Yahoo! ’s Wretch. cc in Taiwan. II. Potential Facebook Addiction A. Social Networking to your Old Friends The best thing about Facebook for those of us, who have been out of school for a long time, is the ability to find old friends.When you find old friends using Facebook you're given the chance to make amends, start over and be best friends again, not to mention find lost love. B. Business Facebook â€Å"Pages† (that’s with a capital â€Å"P†) were created to give businesses their own profile on Facebook. In fact, originally, the code that made up a Facebook â€Å"Page† appeared to be almost exactly the same as that which generated user profile pages. Pages give your business or brand an identity on Facebook. With a Page, those interested and following your brand can become â€Å"fans†, and when they do so, all their friends will see this.You can store photos, videos, information about your company, and custom applications on your Page. All activity on Pages gets posted back to your Mini Feed for all your friends to see. C. Communicating to other Nation Other nations are using this site in communicating. Nowadays, chatting or having social life with other nation is a great issue. Filipinos are one of the examples in maki ng friends with the other. Foreigners are now married with the other Filipina and that because of Facebook. And also, this might be the reason why we have this unity even though we’re not that same. III. Effects of Addiction to FacebookA. Financially We are force to spend our allowance because we are enjoying using Facebook. Like in our phone, just by reloading we can now connect with Facebook. Likewise, when we do not have our computer at home, we tend to visit internet shops. Some people do have their connections at home using the Globe Broadband and paying monthly. B. Health Problems The debate rages on about how these social networking sites affect our health. Many people have made new friends or even met special mates on these social networking sites. Some studies suggest that Facebook or Twitter could actually be harmful to our social health.Instead of meeting people in person, we are spending more time in front of our computer screens checking out the latest info. I re ally do not see how anyone really cares when John goes to the bathroom or eats dinner. Some famous celebrities use facebook too and use it constantly. C. Mentally Professionals worry that these cyber interactions are a detriment to participants in that they discourage traditional human interaction. It is far easier to log onto a website and chat with friends than it is to drive to their homes to see them in person, but physical human interaction is important to one's mental well-being.Also, maintaining contact solely through cyberspace can be damaging in that it is somewhat superficial and not as meaningful as face to face conversation. Lest you forget the nuances of a smile or the meaning behind an embrace, it is best to use Facebook sparingly in maintaining interpersonal relationships. IV. Signs of Facebook Addiction A. Neglecting your Studies Based on the experiences, students find their selves alone and making fun. Simply, they are enjoying Facebook. Instead of studying, they sp end more time in this site.Telling their parents that they have a research to do but the truth is they will just log in and they will share thoughts with their friends. Technology now is part of our life. Even a seven year old girl or boy does have their Facebook now. This is the proof that Facebook has greatly influenced the life of everyone. Students cannot focus in their studies because they have the reason to enjoy surfing the internet. B. Facebook Games vs. Cultural Games Many active users are playing games in Facebook. C. Rebellion V. ConclusionVI. References http://en. wikipedia. org/wiki/Facebook

Tuesday, July 30, 2019

Budgeting and Business Planning Essay

In order to create the criteria for the committee we have to look at what they want from the project. Most businesses and organisations are in business to make a profit, however the committee has different aims and objectives compared to a normal business or organisation. They need to weight up the options of each proposal and decide which best relates to their aims and objectives. When the committee is considering which proposal to go with they should consider the following categories †¢Short-term Financial Benefits †¢Long-term Financial Benefits †¢Environment †¢Relation to aims Short-term Financial Benefits The committee needs to consider the short term benefits of each proposal. They don’t want to take on a proposal that has high start-up costs and doesn’t make a return on the capital within the first year. The committee does not want to be left in a high amount of debt if the proposal fails. If the committee is left with a debt they may not be able to fund other projects to further their three aims. Long-term Financial Benefits Long-term the proposals will give different outcomes. The committee needs to decide on how long they want to keep moult hall? If they want it as a long term asset which can help with their aims? Or do they want a longer term money making scheme to boost revenue which can be used in areas they already control. Environment Moult Hall comes with a huge area of woodland, they needs to consider the effects on the local plant life and wildlife that any proposal could have. They need to think, does it destroy plant life? Does it impact on wildlife habitats? Is their going to be any long lasting environmental damage? Relation to Aims The committee is based on three main aims. They need to consider these aims in making their decision, they can’t be making use of one proposal if it goes strictly against some of their basic aims. They have to consider their own image and brand, does a proposal give them a bad name/image considering their aims and objectives? Question 2 Jonathan and Ingrid’s proposal has some short term financial benefits, in the 30 week trial run moult hall turns over a small profit of  £1,646. When the committee takes their proposal in to consideration they should recognise this point, moult hall will be of no financial burden in the short-term 30 week trial. If the 30 week trial is to succeed then moult hall can have some structural work done costing  £20,000 which would close moult hall for four weeks after the trial. The structural alterations would increase the capacity of the site to allow up to 30 guests to stay at one time. According to Jonathan and Ingrid projections of a weekly cost per guest of  £66 and a weekly charge per guest of  £150 they are making  £84 profit per guest per week. With the structural alterations and the increase in capacity by 20 guests. The weeks after the alterations are finished they could make an extra  £1,680 per week, bringing their possible weekly total profit at full capacity to  £2,436 (allowing for one free space, 29 paying customers). Therefore they could justify the large  £20,000 outlay on alterations as moult hall would pay for these alterations in little over 8 weeks. So in the long-run moult hall could be a profitable project by the end of year one. The one drawback of this proposal is the loss of the usage of the minibus at weekends, which generated an annual income of  £1,040, however it can be argued that it is now being put to better use and that the money is being recuperated from moult hall. Break-even point Total expenses £63,880 Weeks until break-even47.3 Guests until break-even473 As we can see from the table above moult hall will have to attract 473 guests a year to break even when they can only hold 10 guests per week. Equally they would have to run for 47.3 weeks a year at full capacity to break-even. This gives them an average of 9 guests a week. If they were to structurally improve moult hall so that they can hold up to 30 guests a week then the figures would look very different as shown in the table below. Break-Even Point Total Expenses £63,880 Weeks until break-even point14.7 Guests until break-even point441 Although a similar amount of guests is required the amount of weeks at full capacity has drastically dropped from 47.3 to 14.7. Their average guests per week has dropped from 9 to 8. Although this is not a large drop, in comparison they only have to fill 8 out of 30 beds compared to 9 out of 10 beds in the 30 week trial. The environment and its protection are very important to the committee and are mentioned in their main aims. Jonathan and Ingrid’s proposal helps the environment and makes the most of moult hall, if a garden was to be kept at moult hall the guest could tend to this and grow vegetables and recycle waste in a compost, which in turn could be re-used on the garden making moult hall very self-sufficient and environmentally friendly. One of the major aims of the committee is to help and educate the young. Jonathan and Ingrid’s proposal does just this, by inviting young people from the surrounding area to come stay and learn about the countryside. The guests will be able to learn about different wildlife and plant life living in the moult hall woodland and surrounding areas. The committee has to consider how the proposal will relate to their own aims, with moult hall becoming a learning centre for the young the committee could promote the good work they are doing to increase t heir donations revenue and grow as a trust. Question 3 Winston’s proposal consists of turning moult hall into a quad bike track with lavish bedrooms in the house for guests. In the year one moult hall will turn over a profit of  £1,034,283.  £750,000 of this is guaranteed to the North West trust for the protection of wildlife and the other  £284,283 will go to Winston himself. Moult hall would be a great money maker for the trust with the guaranteed income of  £750,000 adding to the  £800,000 a year they receive from local donations and fund raisers, boosting their total revenue for the year to around  £1,550,000. Long-term moult hall will turnover similar amount each year as long as there is no dip in demand. In the second year when Winston doesn’t have any initial capital costs he will make a large profit himself of  £402,350. The funds the committee will earn from moult hall could be used in other areas to promote the protection of wildlife. Break-even Point Total Expenses £1,022,650 Weeks until break-even point35.9 Guests until break-even point538 From the table above we can see the break-even point for moult hall under Winston’s proposal. He would need to be operating at full capacity for almost 40 weeks a year to break-even this means he would have to attract 538 guests a year. On average to break-even Winston will have to have 11 guests a week. In monetary terms moult hall will be a very successful; however some parts of the proposal will go against the trusts main aims. The trust was set up for the protection of wildlife; one aim is to protect local wildlife and plant life. To make the quad bike track many mature trees will have to be removed in the grounds of moult hall. This will disrupt some of the habitats of animals in the woodland. One of the main habitats that could be disrupted is the nesting sites of the red kite. The red kite has only recently been re-introduced in to the United Kingdom after the success of similar projects in wales; the trust fully supports the work of the national charity that achieved this. The red kite was wiped out in the UK by modern farming methods which use pesticides to kill small rodents, which are the main food source of the red kite. The first aim of the Trust is to encourage farming methods that don’t hurt local wildlife and plant life. They have to consider how the disruption of the nesting sites would reflect on them if they took on Winston’s proposal. It may look bad as with one hand they are supporting the work of the charity yet they are making money at the cost of disrupting local nesting sites. Question 4a There are many different measures that to committee can use to measure the performance of moult hall such as: †¢Monthly financial reports †¢Committee inspections twice a year †¢Variance analysis – comparing budgeted figures with actual Variance Analysis The committee could use variance analysis; variance analysis is a comparison of the budgeted cost of running moult hall and the actual cost of running moult hall. They could see if the costs of moult hall are favourable or adverse. If the results are favourable then this means that moult hall is running at a cheaper cost than they originally budgeted. However if the results are adverse then this means that the cost of running moult hall is more than they budgeted, this could be due to higher food prices or a larger light and heating bill than first anticipated. Variance analysis will give the committee a good idea of how much difference there is between their original planned budget and their actual outlay. This will be useful in determining weather moult hall is a financially viable option. Monthly Financial Reports The committee could ask for the manager of moult hall to send them monthly financial reports so that they can keep track of the performance and see if they are making or loosing money. They could let the financial reports come in for a few months or even up to year. This way they can identify trends and high and low seasons. They may find that they have a slightly seasonal product, as more people will want to be outside in the summer compared to the winter. They can also see if over a year they are getting an increasing amount of interest month on month or if they are losing interest Committee inspections Committee inspections could take place two or three times a year, the committee could travel as a whole or send a few representatives to moult hall to assess the upkeep of moult hall and the grounds. The inspection could also be used to see how the guests are enjoying their time at moult hall. The inspection team will then feed back to the committee who will have meetings on how to improve moult hall based on the feedback from guests and/or any improvements or checks that would need to be made to ensure the performance of moult hall is consistent. Question 4b When the committee is assessing the performance of moult hall they can use different companies to assess moult hall for them. The Environmental Inspection Agency (EIA) can carry out Environmental impact assessments. The committee could use this agency to assess the impact that moult hall is having on the surrounding woodland and grounds of moult hall. The committee can use this information to track the environmental progress of moult hall and see if the project is having a damaging or positive effect on the woodland and grounds. The committee could also use a survey company to produce a survey which can be given to guests when they leave so that the guests can give their feedback. The survey company can then use these results to produce accurate feedback to present to the committee. This method would be better than the committee asking the questions themselves as it will give a better representation of the guest’s views on moult hall. One company that they could use is amplitude research, this is a company that specialises in market research, Amplitude research can create a standard survey for guests which will make the results more comparable and easier for the committee to act upon.

Monday, July 29, 2019

Acceptance Speech - Martin Luther King Essay Example for Free

Acceptance Speech – Martin Luther King Essay ? Acceptance Speech Martin Luther King was an African American activist and leader who dedicated his life to fighting for equal rights for coloured people in America. Grown up in a Baptist family, Christianity held a huge fascination for Martin Luther King, which is often reflected in his speeches. In 1964, he received the Nobel Peace Prize for his achievements in the struggle for equality and independence for coloured people. When receiving the award, Martin Luther King expresses his appreciation by a speech in Oslo. This speech is slightly different to his other speeches such as â€Å"I have a dream† or â€Å"Eulogy† as he uses less metaphors and alliterations and not only focuses on racial discrimination in the United States of America. He uses high vocabulary, as he speaks to a highly educated non-American audience in a humble tone. Martin Luther King begins his speech with the words: â€Å"The tortuous road which has led from Montgomery to Alabama to Oslo†¦ This can be classified as a metaphor, as â€Å"tortuous road† emphasizes that Negros had to suffer humiliation, exploitation and oppression for many years. But this â€Å"road† gave new hope to the people in the United States, as it is said in the speech: â€Å"This road has opened for all Americans a new era of progress and hope. † This is an extended metaphor that appears throughout the whole paragraph, as he goes on with:† a superhighway of injustice†. These words show that the civil rights movement can’t be stopped anymore and will finally bring justice for Negros. Throughout the speech many alliteration occur such as:†faith in the future† or â€Å"bright daybreak of peace and brotherhood†. These examples show that alliterations point attention to the sentence and help to fix the reader’s mind. It then goes on with the simile: â€Å"Man is more flotsam and jetsam in the river of life†. By these words Martin Luther King wants to emphasize that it is possible for everybody to change something in the world, despite the fact that people do not have the same opinion. Later he says:† I refuse to accept the view that mankind is so tragically bound to Starless midnight of racism and war that the bright daybreak of peace and brotherhood can never become a reality†. By metaphor â€Å"starless midnight of racism† Martin Luther King wants to indicate was considerate to something unsolvable or unchangeable. By the words â€Å"bright daybreak of peace and brotherhood†, he which is also a metaphor, he emphasizes thatpeace and brotherhood will finally be achieved. However, hese metaphor are very effective as they make the abstract or unknown concrete but it also enlivens the reader’s imagination. This sentence can also closely be classified as a balanced sentence, as Martin Luther King tells us what to do and what not to do. However, this helps to persuade the audience so stand up for their rights. Throughout the speech many anaphoras occur such as â€Å"I refuse to accept† or â€Å"I believe that†. This rhetor ical device emphasizes Martin Luther King’s aim for equal rights all over the world. Later on it says: â€Å"I refuse to accept the idea that the ‘is-ness’ of man’s present nature makes him morally incapable of reaching up for the eternal ‘ought-ness’ that forever confronts him. † Martin Luther King had a vision for how things ought to be. He shows us to refuse to accept things for how they are, and instead strive to find the solution for how they ought to be. Martin Luther King will always remain one of the most influential and greatest freedom fighters in the world. Though his commitment and persuasion, he achieved a lot for Afro American people in the USA. Acceptance Speech – Martin Luther King. (2018, Nov 13).

Sunday, July 28, 2019

Government Business Relation Essay Example | Topics and Well Written Essays - 1500 words

Government Business Relation - Essay Example uses on the link between the concept of globalization and the nation-state; more specifically it tends to answer a major question of whether the role of the Government becomes increasingly important or otherwise in an era of globalization. Initially the term globalization would be defined with regards to the intricate meaning attached to it along with the critiques of it being negative or positive and the factors which contribute to increasing this phenomenon, then the paper proceeds to incorporate the impact of globalization on the state, furthermore this study would explore the methods which are available to redesign the role of the state in order to overcome the challenges launched by globalization on the cohesiveness of the state (Bertucci and Alberti, 2003, Page 1-26). All these sub topics are cardinal to the study of globalization; therefore each would be elaborated in detail along with examples from different parts of the world. In literal terminology, Globalization or Globalisation pertains to the description of a process as a result of which the economies, the societies and cultures of nations throughout the world have been integrated into a web of interdependencies, due to the overarching power of the technological progress in areas of communication, transport and trade. It is often used only to describe the specific concept of ‘economic globalization’ which relates to the involvement of national economies into the international arena, through the tools of trade, FDI (foreign direct investment), capital inflows and outflows, net migration, and the massive spread of technology (Invest Words, 2010). Globalization has its pros and disadvantages; it presents various opportunities to people to benefit from while at the same time it has certain costs associated with it, thus reflecting both aspects of the concept. The major attribute of globalization is the increased level of interdependence between nations across the globe. The determinants at work which

Why Did the Axis Powers Form During World War II Essay

Why Did the Axis Powers Form During World War II - Essay Example The Axis Powers were formed on the basis of three countries – Germany, Italy, and Japan. The powers later expanded to include the states that fell victims to fascist violence and surrendered themselves to the military superiority of the Axis Powers. Reasons behind the creation of the Axis Powers were numerous, but the most important was the desire of Germany, Italy and Japan to expand their territorial possessions. The territorial ambitions of the Axis states had been explicit even before the beginning of WWII, and the creation of the Axis Powers made it easier for Germany, Italy and Japan to expand their territorial presence in Europe and beyond. The Second World War is fairly considered as one of the most complicated military conflicts in the history of humanity. Just a hundred years after Karl von Clausewitz created his landmark paper on strategic planning in military operations, the entire world engaged in one of the most terrible and destructive military conflicts.1 Befor e World War II, all military conflicts, including international ones, had been fairly simple: one country would attack another one, defeat or retreat it to occupy a new position.2 During the Second World War, even the simplest things became extremely complicated, and the creation of the Axis Powers reflected the discussed complexity. The formation of the Axis Powers marked a new stage in the development of the international military conflict and had the goal of fulfilling the desires and ambitions of its members. During WWII, enemies fought as members of one of the two alliances: the Allies and the Axis. The Axis Powers based on Germany, Italy, and Japan.3 German hegemony within the Axis Powers was undeniable; Italy and Japan followed German orders without any opposition. Simultaneously, the Axis Powers were formed in ways that distributed the weight of political and military influence among its members: while Germany controlled most of continental Europe, Italy controlled the Medit erranean Sea and Japan was given the fullest control over the Pacific and East Asia.4 Apparently, territorial ambitions were the main reason why Italy and Japan joined the Axis Powers. The latter also had the goal of destroying the communist regime and weakening the unprecedented political and military strength of the Soviet Union.5 However, territorial expansion was still the major element of cooperation uniting Germany, Italy, and Japan. The Axis Powers fought hard to expand their territorial presence and create several large empires, based on conquering other states and overthrowing their political regimes.6 Among the Allies, the Axis Powers were considered as states that exhausted all honorable means to create peace and were willing to bargain even for a half of the loaf when they could not get the whole – this is what Mr. Myron Taylor said upon his visit to Rome in 1942.7 It should be noted, that the territorial ambitions of the Axis Powers had become visible even before the beginning of the Second World War. On November 1, 1936, Italy and Germany formed a Rome-Berlin Axis with the interest of destabilizing the peace and order in continental Europe.8 The Rome-Berlin Axis relied on friendship between the two countries and exemplified a productive attempt to expand the power of influence on other states in Europe and beyond. Just a month later, Japan and Germany signed the Anti-Comintern Pact against the Soviet Union; the Pact was joined by Italy on November 6, 1937.9 By the end of 1938, the territorial a

Saturday, July 27, 2019

Reseach methods Essay Example | Topics and Well Written Essays - 1500 words

Reseach methods - Essay Example The effect of this is that the focus of the research moves from theory to data. The deductive approach is also a descriptive approach in that it describes facts and illustrates theories. Deductive research is often applied to questionnaires and the collection of quantitative data which addresses the hypothesis. There are several advantages to deductive reasoning. It is a relatively simply research method to standardise, as it is a highly structured approach based on scientific principles. Furthermore the structured approach means that the researcher does not necessarily need to be highly knowledgeable about the research topic. Most managers are familiar with the deductive approach and therefore are much more likely to put faith in conclusions that are made using it. In addition it is a quick method of gaining data, as the time-consuming aspects of this type of research are mainly in the set-up and data collection phases. This also means that the amount of time needed to invest in the research can be scheduled and predicted relatively easily. All of these things make deductive research low risk in comparison to inductive research. There are also a number of concerns with this approach. Firstly it is important that causal relationships between all variables in the research are explained and defined. Selecting samples of sufficient size is a crucial factor in determining the success of this type of research. The sample must be large enough to generate accurate conclusions that are reliable in all applications of the data. A significant issue with deductive research is in clearly defining abstract concepts. Taking the example of employee morale, it must be defined in terms of level of satisfaction of employees, which is a personal concept and may mean different things to different people. Conducting this type of research means that concepts must be clearly defined to enable accurate responses from research subjects. Lastly, controls must be applied to ensure the validity of the data gained from the research. If the research was in defining levels of employee satisfaction in a particular department, reasons for h igh or low employee moral must be established. For example, the data taken from employees may indicate a relationship between workload and employee salary. This data can then be used to refine the hypothesis of a relationship between workload, employee salary, and morale, and then collect new data for analysis. This may include input from different departments, both to increase sample size and to note the effects of varying workloads or salaries in different departments. This ensures the accuracy of the hypothesis because it takes into account variation of these aspects in different departments. A larger sample size allows further refinement of the hypothesis - for example it may narrow down the hypothesis to focus on young employees, and allow the researcher to pinpoint different effects of low or high morale, such as absenteeism. In this way, an initial hypothesis focusing simply on employee morale can be progressively refined to pinpoint causal relationships that become evident a s the focus of the research narrows. One of the main disadvantages of this type of research is that it relies on subjects to fill and return questionnaires, which may become more difficult to do as sample size

Friday, July 26, 2019

Emmanuel gallery Essay Example | Topics and Well Written Essays - 250 words

Emmanuel gallery - Essay Example The featured artwork for this review has the title Raze the Roof #1, and is a wall-hung collage composed of latex rubber, wood, acrylic, human hair and white cotton cloth. The artwork is two-dimensional, and has thin strips of wood placed side-by-side and attached to a large piece of cotton fabric with the use of acrylic. The fabric is shaped in such a way that it seems to be hanging or dangling from somewhere. There is also the use of hair strands as well as making the wooden strips seem like these were peeled off and re-attached to the fabric. By adding creases and folds to the cloth, this makes the artwork seem natural. The artist is known to create artworks that evoke different senses that seem primal. By working on textures instead of just creating easy-to-understand images, Page’s artworks bring a sense of awe and stirring of emotions. The different components of the artworks are arranged in such a way that the forms are seen as harmonious. The artwork featured in this review is arranged in a different way, and that it gives off a vibe of being stripped out of all out shells, as well as showing a sense of freedom due to leaving off pretentiousness. Also, the feeling of nakedness and being vulnerable is evoked, especially upon seeing the parts with hair strands, almost like raw skin. For me, the artwork resonates with the artist’s aim to show that humans can be as basic as nature, using only the skin and bones as the point of contact. I like artworks such as this, which is able to convey emotions even without making an obvious visual image of a person.

Thursday, July 25, 2019

Q 1 . Discuss the purpose of packages Why are they necessary, and how Assignment

Q 1 . Discuss the purpose of packages Why are they necessary, and how has the need for them changed Q 2. what are some of the factors that have led to changes in packaging - Assignment Example However, the only method through which customers as well as manufacturers differentiate between these products is through packaging of these goods. Packaging has experienced various changes in its design over the years. This need for change in design has been caused due to various factors. For instance during the period of 1980s as well as the 1990s, the main concern of the designers of packaging material was to add value to the good being packaged and thus they worked on the aesthetics of packaging design in order to generate higher number of sales (Moor 25). Later the need for packaging changed with the designer’s concern for the environment safety and protection. Due to this need, designers started focusing on creating packaging material that not only kept the goods being packaged safe, they even started giving consideration the safety of the environment. For example the use of reusable and recyclable packaging material was caused due to the need for environmental protectio n. 2. Several factors have contributed heavily to the change in packaging design; one of the main factors that motivate these changes includes the alterations in the attitudes of the customers. For example customers have now become aware of packaging waste and its negative impact on the environment and thus their demand for environment friendly packaging has increased and this has motivated package designers to create packaging material that can easily be recycled. Another reason due to which the need for changes in packaging design may have occurred is due to the changes in the conditions of the market (Soroka 14). For example market conditions may become worse and the manufacturers plan to provide a discount to the customers of that particular market, in order to state the discount on the package of the content and to attract customers through discounted pricing, designers may have to redesign their packaging. Governments and policy makers may even

Wednesday, July 24, 2019

Shopping Trends in Leeds UK Essay Example | Topics and Well Written Essays - 2750 words

Shopping Trends in Leeds UK - Essay Example It is an important marketing aspect for any firm since consumer behavior and response to certain products is fundamental to the firm’s success and survival in the market (Jackson, 2005). The decision process undertaken by a consumer to determine whether to purchase a product or not, involves several stages. Apparently, the actual purchasing is only one step among several others. These stages begin with the actual recognition of need or desire for a certain product. This desire can be stimulated by different factors ranging from hunger to an advertisement. The consumer then proceeds to do a search of the available options whilst doing comparisons and seeking referrals. Evaluation of the available alternatives then follows, with the buyer establishing a personalized criterion according to tastes and preferences. This is normally followed by the purchase decision and the actual purchase of the product. Post-purchase evaluation is also an important aspect of consumer behavior. It involves the outcome and post-consumption analysis of the buyer (Dobson, 2007). As noted earlier, consumer behavior can be influenced by word-of-mouth and referrals from friends and/or family. This is evident in cases where students are great determinants when it comes to triggering of new trends that are later adopted by the rest of the society. Students, and other youth, influence the choice of products amongst themselves and other peers. Most young people like to be involved in purchases of newest trends. This factor, therefore, makes this age group (18-25) the best to study on consumer behaviors. Task 1 This paper seeks to identify and analyze the internal influences that affect the consumer behavior of young people aged between 18 and 25. The importance of the investigation done by this paper has far reaching implications. First, there is the interest to inform consumers about environmentalism aspects when purchasing products. In the United Kingdom, the most prominent pressure groups fro consumer behavior have been friends, consumer groups and the government. Literature review This section aims at providing a review of literature that discusses the factors influencing buyer behavior, especially among the young people. Jackson (2005) provides a comprehensive literature review on the behavior of consumers and the corresponding behavior change. He recommends that policy makers in the consumer sector should encourage lifestyles that depict sustainability. Consumer behavior researchers attribute a lot of importance to the factors that influence consumer behaviors especially among peer groups. According to Dobson (2007), consumer behavior that is oriented towards sustainable development by observing environmentalism lasts longer than consumer behavior motivated by financial incentives. The environmental policy in the United Kingdom is strategized for sustainable development. Harrison et al (2005) discusses some ethical practices by the consumer that may influen ce the seller or product. On the other hand, De Pelsmacker et al (2005) argue that there are some factors contributing towards reduced consumption of green products. These factors include lack of information among consumers and their increasing disbelief in green product campaigns. Apparently, the information given to the consumers is complex and sometimes conflicting, and this overwhelms them

Tuesday, July 23, 2019

Ethics and IRB Essay Example | Topics and Well Written Essays - 1250 words

Ethics and IRB - Essay Example Ethics is contrasted with the term morality that frequently relates to how the way a person was raised and the values learned from the culture, parents or religion. Ethics refers to the systematic study of the basis of right or wrong decision. The regulations for protection of human subject in United States provide a minimum baseline through which every person must comply when operating the institutional review board, IRB, when obtaining consent from the research subjects, and when conducting the research. The ethical thought has shaped the regulations, though ethics require more conditions than what regulations require (Steinberg, 2007). Throughout the history of ethics, various theories have been formulated on what ethics ought to be. When these theories are critically examined, the procedure, rules and outlooks of ethics are justified. The major challenge in a practical environment, particularly in medical research, is the translation of the theoretical concepts of ethics into act ion. Regulations will thus come into place and help in accomplishing such tasks (Chamberlain, 2008). Development of the research ethics has evolved over time. Many tragedies have been reported through the research history involving the human subjects. Many people suffered as they participated in the research. The first research experiments on human subjects were the vaccination trial where physicians experimented with either their families, or themselves. Ethically, it is an injustice to abstract them from thinking on regulations away from the ethical context (Juritzen, Grimen & Heggen, 2011). In modern history, the discovery of atrocities by the Nazi physicians pioneered in human subject protection. Some of the experiments were considered inhumane and unethical. The voluntary consent is, therefore, essential when performing experiments on the human subjects and the research risks should be minimized so that it will benefit the society. Ethics Ethics refers to branch of study that d eals with the most appropriate course of action for human beings. It involves systemizing, recommending and the defending concepts of right and wrong behavior. Ethics is a critical requirement in human life since it determines the course of action towards a certain goal or objective. When conducting the nursing research, the researchers should be aware of nursing and research ethics. The decision on what to study, participants, and termination of the interviews and documentation of the results of the case study, should be based on ethical deliberation (Melton, 2004). Ethics is crucial in nursing research since it helps to set the competence boundaries. All nurses conducting research should work within their competence boundaries. Also, ethics enable researchers make informed consent where the information has to be judged to avoid confusing the people. Valid consent for participation in research depends on understanding, and freedom from deception and coercion. The information to the participants should be presented in written form and orally (Chamberlain, 2008). Ethics helps the nurses maintain confidentiality during their research. Confidentiality is an extension for privacy and is controlled by the privacy Act. Participants should trust that confidentiality is maintained for the information they give. Ethics ensure that the participants are free from risks and injuries during the research. This should encompass physical and non-physical wellbeing. In questioning, the researcher is entitled to maintain what is ethical. Ethics also ensures quality where the review committee assesses the ethical implications of the research proposals. Also, honesty in reporting is enhanced where the researcher publishes the process and findings to allow for peer scrutiny

Books Vs. Movies Essay Example for Free

Books Vs. Movies Essay Why are audiences so upset with the way the movie turned out after reading the book? † Ask any reader who has seen the movie version of a favorite book, and the answer will usually be, the book was better.† (Corliss, 2005, p. 1)They are frequently disappointed because the movie versions are not sticking to their all-time favorite book. Growing up with books like Harry Potter, as readers or having someone reading to us our minds wonder off to this mystical land, picturing how our heroes and villains would look and act. As they take in the words, the reader can almost smell the trees and here the wind blow through the castles. Reading a book compared to watching the movie brings up controversy; with books readers use their minds while watching a movie people sit back and enjoy. It all starts with the book and how the reader’s mind starts to imagine what it will look like; the smell, taste, and feel. Then they bring the movie with the director’s view on the story. Let’s start with how people view the story that they are reading. The reader will take the story from the book and make it their own personal story, internalize from their own perspective and imagination. Each reader will see and interact with the story in their way. With Harry Potter readers, some say they feel closer to the main characters because it easier to see what’s going on in their minds. The directors have read the same books too and have challenges to overcome. Bringing Harry Potter to life on the big Screen, and appease all the children that have read the books. His job is to make the movie exciting; some books have some narrative that can just drag on. Sometimes what you read may not work in the movies. Some directors like to change things up so the viewers will be surprised and not be bored because they know everything that was going to happen. Now, back to how the audience sees the main character in a different light concerning reading, then on the big screen. The book builds this character that they grow to like; readers may see themselves as the leading actor. Some readers will picture their favorite actor playing the part. Characters are what keeps the readers coming back every time or make it impossible to put the book down because they want to find out what happens next. As a reader, you feel closer to what’s happening; you feel all the emotion that the characters are going through. Concerning the big screen, the character usually gets a brief back ground. The director determines the character for you; he will pick the actor for the spot. Sometimes they will pick a different gender to play the part. The director has to take a book like Harry Potter and cut some of the characters out so that the main character gets more time. They also cut out scenes. Let’s take for example, the Dursleys family that was to keep Harry safe when not in school. After the third film they cut them out most of the other films. In book 4 they were to meet the Weasleys and that was cut out for the movie. (Bibbiani (2011)), â€Å"The audience spent way too much time with the Dursley family over the course of the franchise to deny them their only redeeming moment.† The director will put his own insights and how he pictures the characters to be and what scenes he wants. The story line people see in our mind from reading may change on the big screen. With reading, they get the whole story from beginning to the end, the readers will know everything about their character; including where they live and what time period they’re from. It all goes back to how they imagine it will be like. In every story it starts out slow so it can build you up to the main event. It may take up to 100 pages to explain a character. After reading the book, must readers feel that they lived another life, unless it’s a series, the reader will feel completed. However, with the movie there are time constraints to think about and they need to achieve the right rating for the movie. In the books the writers has more freedom with the story line, when it comes to the movie they need to make sure it targets the right audience. The Harry Potter movies always have been geared toward children and teens, so they cut things out to achieve that goal. The Goblet of Fire was a 734- page book that would be a 10 hour movie. The screen writer Steve Kloves said †it took him two years to figure out how to make the movie and deciding what parts to cut out† (Corliss, 2005, pp. 3-3). They took the first hundred pages and put it into a thrilling 20 minutes. They need to make the movie exciting by cutting out some of the narrative and zipping through some of it. There are some movie critics that love the movies because they cut out the boring narration of the books. Readers interact with the book and use their minds to imagine the story while movie-audiences are more passively enjoying the movie. We see how and why things change from reading books and how the movie may have a different concept. When reading books, a person is creating their own movie in a sense. You know how the character speaks, what they look like. Where the director is showing how he perceived the story and characters. Can we as readers see books and movies as different entities? Not all movie versions might be considered worse than the books. Books require your imagination to run wild with in the story. Movies are an in-depth perspective toward the story. In some people opinion they need to change some of the details from the book to make the movie more enjoyable. Think about how dull that movie may be if you put everything from the book into the movie. Next time you are out watching a movie and you have already read the book try to remember that it is not going to be how you imagined it, it’s someone else’s story and how they perceived it. â€Å"If we were more naà ¯ve, new to the plot and characters, things might be different, but since we’ve read the books, and read them emphatically, possibly more than once we can’t know that for sure. We can only compare to what we know, and already love† (Mario Mario, 2012, pp. 3-2). References: Bibbiani, W. (2011). Crave Online. Retrieved from http://www.craveonline.com/film/articles/171155-the-top-ten-things-the-harry-potter-movies-left-out Corliss, R. (2005, Nov.). Books Vs. Movies. Time, (),. Retrieved from http://www.time.com/time/magazine/article/0,9171,1134742,00.html Mario, A., Mario, R. (2012, may). The Trouble with Making Books We Love into Movies. The Atlantic Wire, (), 5. Retrieved from http://www.theatlanticwire.com/entertainment/2012/03/trouble-making-books-we-love-movies/50220/

Monday, July 22, 2019

European wars of religion Essay Example for Free

European wars of religion Essay The 14th century was an era of great crisis for Europe; disorder in the Catholic Church rattled people’s faith in authorities and religion. In this dark period, Europeans desired a new start, or in other words a cultural rebirth. This cultural rebirth was named \ The Renaissance\ which gives meaning in French â€Å"rebirth† The people who gave this name also thought there was a clear distinction between Dark Ages and their century. They coined the terms â€Å"modern† and â€Å"ancient† and saw Middle Ages as a long break from enlightenment. In addition to that, according to the City University of New York at Brooklyn, â€Å"immense hunger for learning about classical antiquity was reborn† after the Middle Ages.* During the Middle Ages, there was a mentality that individuals should devote their lives to the church above everything. In that time education was exclusively based on religion. Many scholars were fixated on the idea that faith was more important than mind and reasoning. This situation changed when Renaissance thinkers split from medieval tradition and emphasized individual experience and materialistic approach to life instead of religious duties. This philosophy emerged due to Italians exploration and revision of the ancient Roman and Greek texts and scriptures partly because they were surrounded by the remnants of Roman Empire and they have noticed the disastrous place Western culture has landed on. They greatly expanded the ancient works and innovated new ideas. Intellectual people such as writers, sculptors, architects were valued in the society, unlike Middle Age times. There was now a new worldview called humanism which valued human beings and brought attention to the human ma gnificence in both physical and mental areas. Humanism also brought increased enthusiasm in exploring things and quest of knowledge. Renaissance intellectuals at the time were in awe of these fresh ideas. Almost every institution saw great changes and secular arrangements. Education saw improvements. Pupils were now separated by their age and skills. Art now was interested in human proportions and realistic aspects. There was still some religious paintings but Renaissance artist mostly drew from and inspired by real life. With printing press’s invention by Johannes Gutenberg allowed for far-reaching access to important secular books and literature and most importantly Bible. It became normal for common people to read and think in their own language. This meant vernacular-meaning their mother tongue- literature aided with the spread of humanistic ideas beyond intellectuals of the time. Writers like Petrarch and Dante wrote in Italian and believed everyone should be able to read in their languages. Scientists also began to value observation over religious teachings and viewed everything with skepticism. They examined their theories by evidence. Even sometimes some scientists like Galileo Galilei gathered enough courage to speak out against the Church. But Renaissance didn’t exclusively mean separation from religion altogether, rather abandoning old Middle Age values and bringing new insights to the human perception of life, art, and everything. Rhetoric was born as a consequence of this. Renaissance was possible thanks to the recovery of Roman and Greek literature by scholars of that time. Latin was also used that time but it was more academic and monkish. Upon revisiting Latin texts in a more secular view people began to shift their consciousness and appreciate ancient culture. They thought they were alike in a worldly sense. They believed they had the same delicacy over important matters and they both believed in the humanities power to tackle everything. Then they started to study Greek which inspired Romans. The Greek manuscripts were present in Italy because during the fall of Constantinople many Christian scholars fled to Rome. They brought tales of Homer and many other important books. This spur philosophical inquiries. These maniscruptures made people start thinking about virtues of the human soul. They were also interested in the usage of language its effects itself. Historian Bruni once said â€Å"knowledge alone is not enough, we must add the power of exp ression to make effectual use of what we know† implying rhetoric. Ancient writings had the other function too. They offered practical teachings about life. They consisted of not theological but moral grounds with given answers secular in nature. This was at its most basic, a belief in the identity of the human spirit under its all epiphanies. They found that in classical texts there existed an ideal of human life, both moral and intellectual, by which they can profit now. During the Renaissance period, people’s views on mankind changed drastically. Before this era scholars were generally speaking with a single voice praising a similar human type which was frail, poor, withdrawn from life, quiet and needy. With Renaissance, the focus on God and religion as the main character shifted to human himself. During this era, art showed people as god-like creatures who were in their perfect shape. This made people feel graceful and beautiful in a sense that made them proud of themselves. For example, Leonardo Da Vinci’s painting Mona Lisa was done to portray the human beauty and inner mystery in realistic ways. There was also inclination for wealth accumulation and striving for better living conditions. Involvement with everyday life and taking care of themselves was becoming the norm. Public duties for common men were often overlooked and praising of extraordinary men with dreamable qualities was taking place. The goal was the manifestation of hu mans unique powers and showing their ability to steer their circumstances using willpower. Their destiny was not up to some higher being rather people with their own being paving their way to achieving the maximum of everything they get their hands on. Individuality was welcomed and people realized they were different on the inside than everyone else and made sense of themselves in the universe and complicated social structures. This obsession with humans can be even seen in almost every art branch of the time. Instead of focusing on traditional illustrations of religious symbols, artists like Leonardo da Vinci and Michelangelo painted the human frame in every depth possible. With the help of anatomy, they tried to illustrate perfect detail, scale, and dimension. Also to improve upon their realistic values they relied heavily on depth and texture.* Space in their paintings was used to indicate a moving and vivid world with real human beings living ground. They used earthly, meaning tangible, objects to portray a realistic background. While earlier paintings had been 2d objects against white backgrounds and combined many scenes in one painting, Renaissance paintings focused on one particular scene or moment in time in a 3d realistic view like some scenery was localized and frozen in particular time and place. This enabled viewer to enter that artwork. Painters of the Renaissance researched perspective and cre ating the illusion of a three-dimensional area. Art was objectified so every human looking at it can perceive some unchangeable truths about it. It was solidified for the sake of realistic proportions. Artworks represented human as not symbolic or imitation of one another but with their distinct personalities. Architecture and design of most of the constructions had symmetry and ratio to it now. Buildings were built in regarding their luxury and accessibility to aid human use and show off human greatness. Sculptures were made in 3d scale so humans could see it from every direction* Donatello, for example, carved his statues that were meant to stand alone, and be viewed from every angle.* And David created his most well-known sculpture that has the form of the idealistic human body that draws the focus on the individual. In conclusion with Renaissance, Europe, in general, saw a revival of thought, reshaping and secularising every human activity with the wisdom of ancient civilizations and put everything in a realistic, rationalistic foundation. It established human as the center of the universe and found its wonders in this creature. It would change the course of the world for generations to come.

Sunday, July 21, 2019

Analysis of Shell Oil Company

Analysis of Shell Oil Company Shannon Davison Abstract Companies face a number of opportunities and challenges in as far as their growth is concerned. An analysis of the Shell Oil Company reveals a number and therefore a consideration of the same in their strategies is necessary. This paper looks at a number of issues surrounding this company in as far as its performance as a business is concerned. The Analysis of Shell Oil Company One of the household names across many countries of the word when it comes to oil and oil products is the Shell Oil Company. Undeniably, Shell Oil Company is one of the largest oil multinational companies controlling huge market share not only in the United States of America, but the world as well. The Shell Oil Company which is a subsidiary of the Royal Dutch origins is headquartered in Houston, Texas (Pirog, 2007). Shell Oil Company together with its consolidated and equity companies is arguably the America’s largest producer of natural gas and oil. Besides production, Shell Oil Company markets natural gas and gasoline as well as petrochemicals. In the United States of America, Shell Oil Company significantly contributes to economic growth and development not only due to the large market spectrum and production, but job creation as well. This is because the company has absorbed approximately 22, 000 employees in the U.S America are approximately 22, 000 Shell Oil Company emp loyees in the U.S. of America (Pirog, 2007). This paper provides a descriptive analysis of Shell Oil Company in relation to production, marketing competitiveness and challenges affecting the energy sector. Roles of the Firm Apart from its normal business of selling oil and oil products, Shell Oil Company and its subsidiaries participate in various community development initiatives, environmental mitigation initiatives both in the United States of America and the subsidiary countries. This acts in their favour in terms of making their presence within the communities they work more significant and relevant. Furthermore, they are able to meet their moral obligation of ensuring that the communities they work with are at home doing business with them. For instance, Shell initiates environmental conservation programs in vulnerable oil producing nations including but not limited to Niger Delta and Nigeria (Pirog, 2007). The programs facilitate the restoration of degraded environmental ecosystems. This is in tune with what is going around across many other organizations and individuals who are out to ensure that the environment is kept safe from degradation in order to promote human life. The initiatives theref ore promote environmental conservation stewardships and biodiversity through sensitization, research activities and reduction of pollutants. On the other hand, the company provides competitive global transport fuel to 10 million customers daily. The customers are served through the 44,000 fuel stations spread in over 70 countries of operations. Equally, Shell’s products and services are designed to fulfill various business needs, encompassing chemicals to shipping and construction to aviation industries among others. Overall, Shell is a globalised group of energy and petrochemicals companies producing, marketing and enhancing sustainable environmental conservations. Globally, the company has employed approximately 92, 000 people in more than 70 subscribing countries and territories (Rexler, 2010). Moreover, Shell Oil Company has significantly capitalized on the technological advancements in bid to foster innovative approaches for sustainable energy production and marketing. However, the Shell Oil Company has also experienced challenges in equal measure in bid to accomplish the outlined goals and objectives. Therefo re, the newly appointed CEO Ben van Beurden in together with the company’s top management team brainstorm on potential solutions to the problems affecting the company and its subsidiaries. Among the challenges that they have to wrestle with include the stiff competition that is mounting up day after day, suppressive environmental and other policies given the nature of the problems that the company is dealing in, availability of alternative sources of energy such as solar and wind which is a threat to the marketability of its products, political and legal challenges within the countries they work in and cultural challenges, among others. Shell’s Recent Past Supply and Demand Impacts Although Shell Oil Company has greatly influenced global Oil production and marketing as well as transport, construction and aviation industries, but the last four decade-scenarios technically put the giant company in jeopardy. Hennchen (2011) attributes this to emerging issues in global oil trends as far as production, competitive product sales and marketing (136). Shell Oil Company and its subsidiaries use these scenarios in projecting future trends in relation current and emerging challenges. The projections underpin insightful outlines of the company’s future growth and development strategies. The scenarios have actually been into play since the early 1970s aimed at forecasting the future demand of refinery sectors. Ideally, Shell Oil Company among other players has been significantly affected by the inevitable changing global trends in economic status, population, geopolitics, climatic changes and resource stressors. The World over, there is a global economic liberation t aking shape thus the increasing demand of energy. Increasing number of developing countries is an implication of growing demand of Oil and oil products. To this effect, dwindling crude oil stocks in the producing countries has significantly affected global supply of the commodity. Moreover, the situation was fanned by the intrigues emanating from Oil Petroleum Exporting Countries (OPEC) union. On the other hand, global climatic change has negatively affected oil production and refinery processes. Climatic changes eventually leads to global warming caused by significant rise in temperatures as well industrial gasses emission into the atmosphere (Rexler, 2010). Many oil producing countries are greatly predisposed to environmental degradation owing to poor harvesting methods and greenhouse gas emissions among other factors. For instance the Nigerian based Shell has been accused of indulging into fraudulent and corruptible deals thereby negatively affecting the performance. Major stakeholders in the vital commodity have therefore been compelled into adopting strategic development analysis. Therefore, stakeholders have prompted all the stakeholders concerned with the vital commodity into making strategic planning and development for a favorable business environment. The External Review Committee proposed various strategies to revive the economically vital sector (Uytrecht, 2013). Two energy scenarios are apparently at the foreplay namely; the scramble and unrest in oil producing countries hence less attention to better policies, probably until the supply would have tightened. Secondly, there is likelihood of outlined blueprints to address economic challenges in relation to energy, security and environmental pollutions. Basically, this could easily be facilitated by clean energy development technologies, carbon dioxide sequestration and trade and financial incentives to player countries thus reduced environmental degradation. Such initiatives would definitely enhance sustainable growth and development both in energy sector and industrial expansion. The strategies would h elp in tackling the World’s dwindling oil stocks which eventually might affect the Shell’s production levels. Today, Saudi Arabia is apparently unwilling to disclose to the world the total value of her exploitable crude oil despite having prior insinuation that it has the largest active oil fields. Definitely, Shell Oil Company depends on a seemingly depleted stock from Mexico, Cantrell and the U. S of American oil reserves among others (Sperling and Gordon, 2009). Poor cooperation amongst the oil producing countries coupled with high cost of extraction and high demand from developing nations result into global oil disaster. In addition to these, adverse policies among countries involved and unfavorable political atmospheres are also a great hindrance. Shell Market Share and the Price elasticity of Demand Price elasticity of demand (PED) is defined as the economic responsiveness of how the quantity of goods or services demanded changes in relation to the prices. The price elasticity of demand is usually affected by several factors, including time, availability of substitute, nature of commodity, uses of goods/services among others (Pirog, 2007). Similarly, the price elasticity of Shell Oil company products and services are dependent on the aforementioned factors. Given the structural changes in the world oil markets in the last ten years, the competitiveness of oil and its products have significantly influenced the balance between supply and demand. There is an apparent increase in oil supply emanating from unconventional oil reserves hence less elasticity of Shell Oil products. The price elasticity of Oil and oil products become elastic when a small change in prices produces a large change in demand. Shell Oil Company, one of the major players of oil and petrochemical products in not only the United States of America, but in the world greatly influences the price elasticity of demand of the vital commodity. The Shell’s profit margins are affected by the price elasticity of demand since costs usually change with the sales. At elastic price, the demanded shell products and services can be obtained by reducing price thereby raising sales. The company would therefore make remarkable returns through the economies of scales. The global change in oil production over the last four decades has significantly affected the price elasticity of demand. The price elasticity of commodities tends to fall over prolonged time duration. The â€Å"price inelasticity of oil and oil products over a short period of time could be attributed to high prices† (Sperling and Gordon, 2009). However, the elasticity would gradually become elastic in the long run following strategic planning and regulative mechanisms. To that effect, sustainable global oil production could easily be achieved by adopting modern technological advancements in refining and marketing crude oil as proposed by the ERC. On the other hand, highly competitive products are usually less affected by the price elasticity of demand. This is because the products would remain in high demand despite the presence of substitute goods and services from other companies. Additionally, the price elasticity of oil products can easily be affected by a reduction in the consumption of such goods and services, perhaps owing to economic downtown and loss of jobs. To that effect, the price e lasticity of Shell Oil company products and services has been significantly affected by the economic meltdown in the Euro zone and the U.S. of American economic recession. The presence of OPEC in the market could also influence the price elasticity of demand owing to stringent measures. Although oil and oil products are usually less elastic due to relatively marginalized choices, but there are sometimes when the price elasticity of demand become vulnerable owing to global economic situation and trends in the production (Rexler, 2010). However, natural gas is rarely affected by the price elasticity of demand because it barely has alternatives. Petrol and other oil products that many consumers use are also least affected by the price elasticity of demand. The Costs of production Today, the world’s increasing demand in oil is attributed to fast developing economies as occasioned in China and India. Industrialization process basically implies increased consumption of energy thus oil products. Pirog (2007) argues that developed countries are yet to â€Å"change their oil consumption habits† despite the global changing trends in oil supply (14). Therefore, several factors come into play to affect the cost of producing oil in different countries. For instance, varying cost of extracting crude oil in different counties greatly influences companies’ capacity to efficiently produce high quality and cheap oil products. In the United States of America, the federal government usually provides production patents to major players in the oil industry. Ultimately, Oil companies with production patents greatly influence the prices of oil hence the production costs. The price of oil products in some parts of the U.S. of America has been a function of domestic crude oil production, for instance in North and South Cushing. Consequently, the average cost of one barrel of crude oil basically fluctuates at around $101.50 thus the prevailing situations in Cushing. In fact, this is a measure of local production in relation to average pipeline inflow capacity per day. On the other hand, the updated crude oil cost in Oklahoma depicts a tightening regional demand thereby outstripping the supply. However, the cost of crude oil is likely to remain unpredictable until the completion of the American-Canadian Keystone XL pipeline project in 2016 or 2017 (Rexler, 2010). The global demand in oil and technological advancements also affect the cost of producing oil. The OPEC’s strategic planning and policies predetermine the global oil production costs hence the prevailing prices. Although the counties subscribing to OPEC control about 80% of the world’s oil reserves, but they only produce a third owing to high cost of extraction. The unprecedented failure of OPEC to effectively strategized oil production cost has significantly impacted on global oil prices. The cost of oil production is also influenced by the availability and cost of water. Competitive Advantage and Entry Barriers Shell Oil Company and its subsidiaries enjoy remarkable portion of the world’s oil market owing to its competitive advantage over other oil producing companies. The recent ERC report describes Shell’s strategic plans in addressing production and marketing issues currently facing the energy sector (Sperling and Gordon, 2009). Shell’s active involvement in environmental conservation, community development initiatives and strategic planning basically give the company a cutting edge over other oil producing companies. According to ERC, Shell’s production and sales has significantly increased owing to the competitive brands of oil products released into the market. In addition, Shell’s top management embraces collaboration thus business integration. Shell closely works with research institutions, NGOs and other companies to plan and strategize for a sustainable oil production and marketing across the world. The sustainable oil production requires technologically innovative ways of extracting and processing crude oil to meet market’s growing demand for oil and oil products. Alternatively, business patent apparently enjoyed by the Shell Oil Company puts it on a better position than other oil producing companies. This is because politics usually take center stage in influencing business laws and policies. In addition, business patents usually bar new business ventures from getting into the market thereby hindering free and fair business completion. There are other business barrier s controlling the restricting competitive venture into energy sector (Uytrecht, 2013). For instance, large startup capital as well as resource ownership usually limit the number of businesses in the vital energy sector. The federal government of the United States of America issue patents, copy ownership and restriction waivers only after the fulfillment prerequisite terms and conditions set up in laws and regulations. The market segment exposed at the oil production and marketing could thus be described by the monopolistic structure (Uytrecht, 2013). This is owed to the barriers imposed by the major oil payers in collaboration with federal government of the U.S. of America. Therefore, Shell Oil Company apparently enjoys oil business patents thus the exclusive right to use, sell, develop and explore more energy resources, preferably through research. Shell Product Substitutes According to the case study, the majority of clients usually find no difference in motor oils hence minimal alternatives. However, critical analysis reveals various differences in motor oils based on the manufacturers’ standards and performances (Hennchen, 2011). Informed customers may therefore prefer one oil product to another based on the combustion rate, additive content and uses. Oil and oil products have fewer substitutes despite significant variations in customers’ distinctive preferred properties. For example, propane has been extensively used in almost 200,000 vehicles in the United States of America. However, propane is not considered a good substitute for gasoline since it is harvested as a byproduct when refining natural gas and petroleum (Uytrecht, 2013). Alternatively, hydrogen has been proposed as a possible replacement for gasoline thus alleviates the already strained energy sector. Similarly, ethanol has been proposed for use in Brazil and the United St ates of America to provide alternative fuel energy source. In conclusion, Shell Oil Company plays a significant role in the production and marketing of oil and oil products not only in the U.S. of America, but also globally. Being present in a number of countries across the world, its business is of high value and is therefore expected to meet different opportunities and challenges at the same time. As such, both the opportunities and challenges need to be met with a number of heightened strategies in order to deal continue running a profitable business. Apart from the core business, Shell Oil Corporation actively participates in making strategic planning and development programs. The strategies would help in solving various challenges currently impacting on the vital energy sector. Eventually, the sector would register an effective, efficient and sustainable global oil production, marketing and environmental health. As has been seen in the analysis, corporate social responsibility is also a key consideration that this company needs to keep to speed with as it is happening given the numerous advantages that it is bound to reap from the same. There are different challenges that this company is facing and these can be tagged on both external and internal factors. References Hennchen, E. (2011). The role of oil mayors in supporting sustainable peace and development in Nigeria: the case of Royal Dutch Shell. Barcelona: School for a Culture of Peace (UAB): Institute for Social Innovation (ESADE), 1(2), 133-145. Pirog, R. (2007). The Role of National Oil Companies in the International Oil Market. CRS Report for Congress, 1-20. Rexler J. (2010). Beyond the oil curse: Shell, State power, and environmental regulations in the Niger Delta. Stanford Journal of International Relations, 12 (1), 1-6. Sperling, D. Gordon, D. (2009). Two billion cars: Driving toward sustainability. Oxford: Oxford University Press. Uytrecht, M. U. (Ed). (2013). Transforming refinery economics technology and catalysts to maximize margins. Shell Global Solutions, 1 (3), 1-16.

Saturday, July 20, 2019

Different Texts, Similar Themes :: essays research papers

Today and forever in the future we will look back and reflect on the past, the good experiences, the bad experiences. However, the bad experiences always seem to be the most remembered. This is because the bad experiences the world has suffered have been horrific in many cases and have ultimately changed the way we live today. Authors and composers continue to recap the happenings of the past through novels, reports, movies, articles and much more. But do they really grasp the ideas? Do they really know how the people of the world suffered in the recounts they produce, when they really happened? It appears today that some composers have more ideas than others, what life was really like in these times and the way they present their work shows this. Two of many examples convey the times of the past to do with dehumanisation include; â€Å"One Day in the Life of Ivan Denisovich† by Alexsandr Solzhenitsyn and the film â€Å"Schindler’s List† directed by Steven Spielberg. Schindler’s List is the true story of Oskar Schindler, a very well respected man. A native German, he relocated to Corocon, Poland after it fell into German hands so he could capitilise on Jewish labour at slave wages. There he established an enamelware factory and made obscene amounts of money, while wining, dining and bribing nazi officials to get his way. But while Schindler was profiting from the Jews work, he became disgusted by the way they were being treated. He slowly became more sympathetic towards the Jews, his attitude changing while realizing that what was happening was wrong and that he could do something about it. He began to use his money and his influence to bring more Jews into his factory, a haven where they were not beaten or killed. Or as Mr Welsh placed it; â€Å"Schindler used his power to gain things for himself then used it for the Jews†. â€Å"By the end of World War II., Schindler’s List of Jews to be saved had grown to over 1,000, and he ended up spending his entire future to buy their lives from the Nazi’s.† Solzheitsyn’s novel; is based around the camp life of some political prisoners who were being prosecuted under Stalin’s rulings. These â€Å"prison camps† were initiated by Stalin, leader of the Soviet Union from 1953 until 1956, who constructed one of the tightest and toughest Communisim’s in history. In relation to this book; being a prisoner at a â€Å"special camp† meant that you had rebelled against Stalin’s system of government and you could face imprisonment unjustly with sentences for as long as 25 years.

Risky Business :: essays research papers

Risky Business   Ã‚  Ã‚  Ã‚  Ã‚  In the 1983 smash hit Risky Business, director Paul Brickman takes his audience on a wild ride through Chicago. The film spans across the Chicago land area, and beyond. From a small high school, to a world famous hotel, it really shows what Chicago is made of. But it also holds a dark side to itself, when the dangerous and socially perverse world of prostitution comes into play.   Ã‚  Ã‚  Ã‚  Ã‚  Joel Goodman, played by Tom Cruise, is an average high school senior. He has regrets and doubts when it comes to his life and is constantly wondering how will his parents take the next disappointment that he bring to them. But following his parents little getaway, and following some of his friends advise Joel gets himself involved with a small time prostitute named Lana, played by Rebecca DeMornay. In class we touched upon the topic; does this movie glorify prostitution? There is no clean-cut answer to this question, because on one side Joel profited over eight thousand dollars from his little endeavor into essentially being a pimp for a night. And on the other hand you have the actual pimp of Lana being a mean and greedy man, the type of person that would sell your sole for quarter. So to state whether the message of the film was glorifying or to denounce prostitution is up the audience, it is their own opinion.   Ã‚  Ã‚  Ã‚  Ã‚  Risky Business has some more to offer its audience than a heated debate. It also has a great setting for such a fantastic plot. We see many of Chicago’s finest and most revered landmarks. It takes us not only to Chicago but is neighboring suburbs. Niles East high school is where Joel Goodman had his hard times finding an open door. The airport where Joel drops his parents off and you hear that very familiar yet shallow: â€Å"Yea, I got it†¦don’t worry†¦okay†¦alright.† Is at O’Hare international airport located in the western suburbs of Chicago. More people pass through O’Hare airport in one day than in any other airport in the world. The two places most famous on the list, is the Drake hotel and the John Hancock building. At the Drake hotel, Joel and one of his good friends are having an eight-dollar cup of hot chocolate while they wait for Lana; Joel’s soon to be business partner. On the 95th floor of the Hancock building is a place where usually the elite can only find a table.

Friday, July 19, 2019

Marx and the Communist Movement Essay -- Marxism Karl Marx Communism E

Marx and the Communist Movement The Communist Manifesto, written by Karl Marx and Fredrich Engels, has become one of the world's most influential and significant pieces of political propaganda ever written. It contains the viewpoints and ideology of the world-view that Marx and Engels had come to know from their political involvement from the previous years. Published in 1848, in a time of European revolution, the Manifesto is an incisive summary of the Marxist vision and outlines the foundation of the Marxist movement. According to Marx, four stages of human development exist. In the beginning of social development there is slavery where political and social freedoms are non-existent. The second stage of development, known as feudalism, is a system in which freedom becomes slightly more obtainable, yet a lord or vassal who oversees all rules. The third, and most controversial of stages, is known as capitalism. Here, private or corporate ownership of capital goods is determined by private decisions rather than the state. Price, production and the distribution of goods are determined mainly by competing in a free market. Lastly, the forth stage of human development, is referred to as Communism. This is a final stage of society in Marxist theory in which the state and private ownership is demolished, and economic goods are owned and distributed equally. In the stages of society previous to communism, society is based on antagonisms of the à ¬oppressed and the oppressing,à ® from freeman and slaves, working class and government, to proletariat and bourgeois. Each stage of the social order goes through a passage from one stage to the other. The movement from one platform to another is best described as going through a co... ...ols, allowing for the advancement of the younger generations. All of these concepts would benefit the working class holistically. The utopian society formed would end wars and conflict among people. It would bring an end to the exploitation of people allowing all people the opportunity to succeed in life. National boundaries and all class antagonisms would obliterate. Therefore, the Communist society, in the eyes of Karl Marx, would allow the masses a chance to come together and unite for all people to work for the common good. Marx's final words in the conclusion of the Manifesto, à ¬Let the ruling classes tremble at a Communistic revolution. The proletarians have nothing to lose but their chains. They have a world to win. Working men of all countries, uniteà ® gives hope to the working class to further disassemble the oppression from the prior capitalist society.

Thursday, July 18, 2019

Inclusive education Essay

The concept of inclusion has been adopted as a response to the mandate of Public Law 94-142 or the Education of the Handicapped Act of 1975 which aims to place disabled and mentally-challenged students in non-restricted environments where they have access to equal opportunities in education. Inclusive education is an academic program where children of varying abilities are placed in one class or group and allowed to interact together to facilitate learning. It aims to provide all types of students with equality and exposure to the same learning stimulus that is bound to create various learning experiences to different types of children. And although many educators recognize that this is a breakthrough scheme for integration and intellectual freedom (Porter, 2001), in some cultures, this is the traditional way of teaching preschool children since special classes for attending to disabled children have not yet been developed at that time (Duncan, 2001). The scheme may involve only partial inclusion where special or disabled students can be pulled out anytime from class as the need for it arises. Oftentimes, for this category, another teacher who caters to the specific needs of the disabled students is also present. Full inclusion, on the other hand, is usually applied for disabled or special cases of students with high levels of learning capacities. Similarly, George and Alexander (2003) noted that in cases where tracking or ability grouping could not be totally excluded, partial de-tracking is also a good alternative. Inclusive education is a form of recognition (Friendly and Lero, 2002) and value that goes beyond human rights and equality and is a contributing step to eliminating social exclusion in the community. It promotes active and meaningful participation to all members of a group or class and offer different prospects for the students who experience the different class activities in their own light. They are able to socially interact, treated equally despite cognitive, physical or financial levels and, most importantly, achieve happiness and security. These are the essential elements and goals of inclusive education (Sen, 1999). As the Laidlaw Foundation puts its, it requires an active change in current policies and programs and build community-based foundations that will benefit and develop equal opportunities for both children and families (Friendly and Lero, 2002). On the other hand, early descriptions of inclusive education provide less drastic measures for improvement. Kamps et al.(1994) note that the strategies employed in inclusive learning are cheap measures designed to center on techniques that are less invasive but improves both the academic and social learning of the children (Kamps et al. , 1994). They also add that despite an inclusive program, change will not be truly instituted if the techniques cannot be adapted to current educational classroom systems that are at in place (Kamps & Carta, 1989). The members of the Inclusion InterAmericana (2000) also agree that Inclusive education is a cheaper alternative to provide disabled students access to education as evidence by their limited resources and provision. Cooperative learning is one aspect of inclusive education, where students are classified into smaller learning groups created for the purpose of maximizing learning and development (Johnson et al. , 1990). This type of grouping, also referred to as a heterogeneous classification has aimed to ensure that each student receives the same high class standards of instruction and education. The access of all types of students to these educational practices will allow them to benefit in the same way that others students do (Daniel, 2007). This type of scheme not only follows a mandate to provide children with the equal opportunities in education but also aims to improve the skills of the students relative to the learning levels each child possesses (Yonezawa and Jones, 2006). The children in an inclusive class who, in an ideal situation, are helping each other learn also do not need to be in the same age levels as other students as in the case of a learning strategy in an inclusive set up called cross age tutoring (Barbetta et al., 1991). In contrast to inclusive education, a scheme called homogeneous grouping, or ability grouping or tracking, is a case where students are grouped according to similar cognitive levels. The grouping is done by determining abilities of students through studies on their previous test and activity scores and those with similar abilities are group accordingly (Daniel, 2007). Gamoran and Weinstein (1998), George (1988) and Slavin (1993) all note a lack of evidence that ability grouping is effective. In addition, Vang (2005) discusses the disadvantages of this scheme to students with poor learning abilities, those from the minority and even financially challenged children. As Friendly and Lero (2002) note, exclusion in any form results in not only vulnerability and inability to voice out to the proper forum but also reduces quality and limited capabilities of life experiences. They also stress that a changed path from exclusion will enable social cohesion and improve life prospects. This also applies not only to communities but also to students in classrooms as well.

Wednesday, July 17, 2019

Institutions and Securities Essay

Hiring the dead appli shtupt is al ports a challenge. later you have examination the resumes and applications and done the broad(a) preface base, you narrow your hunt and recognize who pull up stakes be interviewed for a particular(a) position. A review of the literature from the historic ten years shows a even dedicateedly consistent pattern of concerns and issues active catering. Articles on staff evaluation, staff participation in planning, and staffing patterns frequently occur, however, the vast majority of much(prenominal) articles focus on larger urban libraries.In articles devoted to agrestic library staff, nigh writers point to concerns and line of works which piece of tail be traced al close to(prenominal) always to staff education. Marketing, go to special populations, technology, and enlisting all croupe be crystallized under the mind of educational wishs. How to effectively incorporate the era of volunteers, day flush for staff children, and bene fits software system selection have all been discussed, only if education, sometimes referred to as training, is the single most common thread which may be found in the literature treating rural library staffing.Your business depends on people. muckle make your trustworthys and serve your most grand asset clients. To grow, your industry take a constant base of people. But hiring the select people is riskyand tough You need a partner who can employ, screen and hire for you. For the first part of creating the good talented and performance staff police squad every order need to direct and developed human strategy. HRProfessional Magazine presents its Multi-Level HRM strategy Key to Flexible Staffing Success (October/November 2001) by Mary Ann Lesperance, CHRP.The article sees with the main HR principles such as flexible menage. The flexible firm perplex suggests that we can design our workforces to proactively meet our business needs through flexible staffing arrangements . state article. The meaning and the main goal of benchmarking we could recognize from dissertation Seven Steps to Effective challenger Benchmarking written by Arik R. Johnson is Managing Director of the emulous Intelligence (CI) support bureau and consultancy first light WDC.When it comes to Competitive Intelligence, there are a few simple tools that can go forth for sophisticated comparisons of business functions between constitutions that can help firms benchmark the constituent processes of the comp some(prenominal) with direct or indirect competitors, allowing a company to gain the upper make in a marketplace. But, what is the process for mount the metrics, methodologies, milestones and comparisons which might be used to neb the success of a CI/benchmarking function, or the success of a Strategic supplying department as a all? Dina Berta in her article Mark Clark a newcomer to Highlands Ranch, Colo., unless an old hand at sales and staffing success cherry robin redbreast Gourmet Burgers told about Celia Morden. She has been a server at the Red Robin Gourmet Burgers in Highlands Ranch, Colo. , for only sextuplet months, but the restaurant, she says, is vastly variant from any other restaurant she has worked at in the past 12 years. The focus is not on what employees do wrong but on what they do right, she says, giving ecumenical manager Mark Clark the credit for the way the restaurant is run. This is the best perplexity staff Ive ever worked for they really care about you, says Morden, while clearing a table during a recent tiffin rush.Mark surrounds himself with good people. When everyone else was hiring more recruiters to deal with staffing shortages, we went in a totally different direction. Who within your organization is responsible for recruitment? The goal is to have a sound response of Everyone It is not uncommon to teach the statement We wouldnt have this staffing trouble if only Human Resources would advertise more, etc art object HR is accountable for setting up systems to maximize recruitment, the missed opportunities of an organization relies on the HR department maintaining its staffing for all the organizations employees said Nicole Morin-Scribner in her piece of music Staffing The HR business partner model alternative.Maine in Focus human resources HR can run the biggest ad, but most healthcare workers typically pay the most attention to what employees from that organization say about what its like to work there. Study later on study demonstrates that business success is pendant on the organizations people. HR has an ideal opportunity to apply its expertise to help its organization succeed. Proper staffing has, is and will continue to be a major concern for managers around the country.Pundits predict that the problem will continue for at least(prenominal) the next decade and maybe beyond if we dont do something in the present. You can hardly pick up a newspaper or business deal magazi ne without finding at least one article on staffing.Worked advance 1. HAIL, L. AND LEUZ, C. International Differences in Cost of jacket crown Do Legal Institutions and Securities Regulation event? Working Paper (September 2003) 1-27. 2. HAMADA, R. S. The Effect of the star signs Capital Structure on the Systematic Risk of Common Stocks. The journal of Finance (May 1972) 435-58. 3. HILTON, RONALD W. MICHAEL W. MAHER AND FRANK H. SELTO. Cost management Strategies for Business Decisions. New York McGraw-Hill Companies, Inc. , 2003. 4. PricewaterhouseCoopers Financial heed Benchmarking Program Best Practice Findings 5. Delery, J. E. , and Doty, D. H. (1996) Modes of theorizing in strategic human resource management Tests of universalistic, contingency, and configurational performance predictions. Academy of counsel Journal 39/4 802-835.